South Africa is rebranding its condom campaign: will it work this time?
![South Africa is rebranding its condom campaign: will it work this time? South Africa is rebranding its condom campaign: will it work this time?](south-africa-is-rebranding-its-condom-campaign-will-it-work-this-time/@@images/9f05f768-f659-4b36-bb3c-f8f1cc4a92f3.jpeg)
The conversation, 27 July 2015 - South Africa has still one of the highest HIV incidence in the world. To reduce the risk especially among the 15-24 year-olds the South African government has launched a new safe sex campaign.
By means of large-scale education and rebranded condom distribution teens should be encouraged to use condoms more frequently (by Erica Penfold).